Stella Artois Cidre

Stella Cidre fruit ciders launch in sleek 330ml cans

14-Jul-2015 By Jessica Mason

AB Inbev has launched Stella Artois Cidre Raspberry, Stella Artois Cidre Peach and Stella Artois Cidre Elderflower into "sleek" 330ml cans exclusively to the on-trade.

Cidre looks peachy for Stella Artois (and elderflower looks good too)

09-Feb-2015 By Robyn Black

In a bid to capitalise on consumer flavour trends two new flavours are to join the Stella Artois Cidre range: Stella Artois Cidre Peach and Stella Artois Cidre Elderflower.

First fruit cider for Stella Artois Cidre - plus a move into draught

14-May-2014 By Robyn Black

Stella Artois Cidre has unveiled two firsts - a foray into the fruit cider category and a move into draught - as well as a drive to promote cider with food, and a new look.

AB InBev launches new pear flavour for Stella Artois Cidre

14-May-2012 By Noli Dinkovski

AB InBev is capitalising on its successful foray into the cider market with the introduction of a Stella Artois Cidre Pear variant.

Stella brewer AB-InBev UK beer volumes fall 9.7%

30-Apr-2012 By John Harrington

AB-InBev, the international brewer, saw own-beer volumes fall 9.7% in Q1 2012.

AB-InBev UK Q3 volumes rise 0.8%

09-Nov-2011 By John Harrington, M&C Report

AB-InBev, the international brewer, has cited “poor summer weather” for a modest 0.8% rise in own-beer volumes in the UK in Q3 2011.

Pubs must learn from Starbucks to survive, says AB InBev chief

10-Feb-2011 By Claire Dodd Claire

Pubs need to up their game and behave more like Starbucks if they are to survive, according to the UK chief of the world's largest brewer. Stuart...

Stuart MacFarlane: 'Our brands are as relevant in pubs as they are in supermarkets'

10-Feb-2011 By Claire Dodd Claire

Stella Artois Cidre may not be set to launch in both the on and off-trade until Easter, but it has already proved a talking point. Critics have...

Stella Artois launches new cider

02-Feb-2011 By Claire Dodd Claire

AB InBev has today announced the introduction of Stella Artois Cidre to its Belgian lager range. The 4.5 per cent cider is made in Belgium and...